X says it’s reducing payments to clickbait accounts

X is cutting back on payments to accounts that are “flooding the timeline” with clickbait and rapid-fire news aggregation, according to its head of product Nikita Bier Bier wrote Saturday that “[a]ll aggregators had their payouts reduced to 60% this cycle” and said they’ll see another 20% reduction in the next pay cycle. He also said the Elon Musk-owned social network will be reducing payments for “habitual bait posters who use ‘🚨BREAKING’ on every post.”