The Apple Watch Series 11 is back at its Black Friday price — but not for long

NBC Selected independently determines what we cover and recommend. When you click on or buy through our links, we earn a commission. Learn more.Deals and SalesThe Apple Watch Series 11 is matching its lowest price ever — it’s 25% off right nowThe popular watch is discounted at Amazon, Walmart and Best Buy.Aug. 11, 2026, 2:35 PM EDTHarry RabinowitzTech ReporterSkip to table of contentsThe Apple Watch Series 11 is one of the best smartwatches for anyone with an iPhone. AppleThe Apple Watch Series 11 is back at its typical Black Friday and Cyber Monday price. At 25% off at several major retailers for a limited time, it’s at the lowest price we’ve seen this year since Prime Day. It also one of the best fitness trackers we’ve tested here at NBC Selected and the best smartwatch for anyone with an iPhone. With back-to-school shopping underway, this is a great tool for students on the move. Keep reading to find out more about this deal and why you won’t want to wait to grab it.Apple Watch Series 11Lowest price ever2,960 Amazon Reviews$299.00$399.00AmazonNow 25% off$299.99$399.99TargetNow 25% off$399.00Best BuyThe Apple Watch Series 11 is one of Apple’s latest smartwatches. It tracks your health, sleep and workout data, and syncs with your phone to mirror your apps and notifications. While not everyone loves its square shape, I’ve found that it makes the watch exceedingly easy to use; most of its interface and apps mimic an iPhone, and the shape makes reading and scrolling feel natural.The Apple Watch Series 11 is one of the main smartwatches I compare other smartwatches to — it’s that good. My favorite upgrade with this version is battery life: It gets up to 24 hours of battery life, up from the 18 hours of every other Series watch before it. It comes in 42 and 46 millimeters, three colors and has dozens of watch band options.NBC Selected senior editor Shalwah Evans just bought the watch for her sister to monitor her heart rate and other health stats. “It’s easy to set up a...