Subscriptions for Mubi Fell 200,000 Following PR Storm, but Rallied in First Quarter to a Record 1.7 Million

Home Film Global Apr 12, 2026 5:42am PT Subscriptions for Mubi Fell 200,000 Following PR Storm, but Rallied in First Quarter to a Record 1.7 Million By Leo Barraclough Plus Icon Leo Barraclough International Features Editor LeoBarraclough Latest The Match Factory Acquires Valeska Grisebach’s ‘The Dreamed Adventure’ Ahead of World Premiere in Competition at Cannes 2 days ago Emilie Bujès to Step Down as Artistic Director of Documentary Film Festival Visions du Réel 4 days ago Berlinale Award Winner ‘Trial of Hein’ Sells to North America, France and More (EXCLUSIVE) 4 days ago See All Courtesy of Shane Anthony Sinclair/Getty Images for SXSW London London-headquartered arthouse streamer Mubi was hit hard by a Palestine-related PR storm last year, its chief executive, Efe Cakarel, has told the Wall Street Journal. However, this year is looking brighter, he added, with a record number of subscribers, a fistful of Oscar-nominated films and half a dozen films selected for Cannes. At the end of last year, Mubi had nearly 1.2 million subscribers, fewer than at the start of 2025. The company’s internal goal had been to reach 2 million subscribers, which would have necessitated adding 600,000 in the second half of the year. It shed more than 200,000 instead. The company lost $7.3 million on some $200 million of revenue, according to the Wall Street Journal, citing people familiar with the situation. Related Stories 'Milarepa,' Drama Starring Harvey Keitel as a Buddhist Guru, Set to Open Boston International Film Festival