M&S making another change to Sparks loyalty scheme next week amid major updates
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EXCLUSIVE: M&S making another change to Sparks loyalty scheme next week amid major updatesIt was revealed this week that Marks & Spencer is having a complete shake-up of its Sparks loyalty scheme. Now The Mirror can exclusively reveal there's another update coming soonCommentsNewsSamantha Bartlett Assistant Editor, Social News12:16, 17 Apr 2026Updated 12:30, 17 Apr 2026View 3 ImagesMarks & Spencer unveiled a complete shake-up of its Sparks loyalty scheme this week(Image: Getty Images)Marks & Spencer this week unveiled a complete shake-up of its Sparks loyalty scheme from April 2026, switching to a "pounds, not points" model. The main change was the launch of a digital Sparks wallet within the M&S app, enabling shoppers to accumulate cash rewards rather than traditional points. This means M&S customers can now earn real money back by hitting specific spending thresholds across different categories.For instance, they'll receive a £10 reward for spending £50 on fashion, home, or beauty and a £5 reward for spending £35 in the food hall. The scheme will reportedly personalise rewards according to shoppers' individual purchasing habits and dietary preferences.Any rewards earned can be spent on anything at M&S straight away, or kept in your wallet for a later date, such as Christmas shopping.However, The Mirror can exclusively reveal that the retailer is now introducing another change from Monday (April 17).M&S will be launching a brand-new reward into Sparks for the first time – prize draws exclusively for Sparks customers. These monthly prize draws will offer exclusive M&S perks and prizes from partners, starting with Virgin.The first prize draw opening on Monday will see Sparks customers entering to win 1 million Virgin Red points.View 3 ImagesThe retailer is switching to a "pounds, not points" model(Image: Bloomberg via Getty Images)Customers just need to open the M&S app and visit Sparks where...




