Edinburgh festivals hope to launch joint box office for all 11 August events
•Bosses believe having single booking process will drive up ticket sales for all festivals to offset funding squeezeThe Edinburgh festivals hope to launch a single box office for all the city’s 11 fest...
هذا الخبر من The Guardian World. خبر يقدم أدوات ذكاء اصطناعي للتلخيص والترجمة والاستماع.
المصدر: The Guardian World | Source: The Guardian WorldBosses believe having single booking process will drive up ticket sales for all festivals to offset funding squeeze
The Edinburgh festivals hope to launch a single box office for all the city’s 11 festivals to make it simpler to buy tickets and profit from the “lake” of customer data they hold.
Festival directors hope a universal box office will allow them to increase ticket sales and attract a wealthy corporate sponsor, such as Mastercard, to offset deep cuts in public funding they expect to see in coming years.
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